Brand and logo
Your brand settings give your storefront its identity: colors, logo, favicon, cover image, copyright text and social media links. Find them in Online store > Brand. Each section shows a small preview of where it appears in your store.
Staff members need the store design and themes permission to open this page. See Staff groups.
Save your changes
The page saves in two ways:
Colors, Copyright text and Accounts are saved together when you select Save at the top of the page.
The Store logo, Store favicon and Store cover image are saved as soon as you upload or remove an image. You don't need to select Save for them.
Colors
| Field | What it does |
|---|---|
| Main color | Your store's main color, used by the theme for elements such as buttons. |
| Secondary color | A second color that the theme pairs with the main one, such as the text on buttons. |
Pick a color or type its hex code, such as #965aaa. The preview beside the fields shows how the two colors work together. How each color is used depends on your theme.

To match your logo's colors, open your logo in an online image color picker, such as imagecolorpicker.com, select the color in the image, and copy its hex code into the field.
Store logo
Your logo is shown in your store header and as the preview image when your store link is shared. Upload it in two variants: the Arabic variant for the Arabic storefront and the English variant for the English one.
Drop an image into the uploader, or browse for it.
For a JPEG, JPG or PNG image, the Image editor opens. Crop the image and select Apply crop, or Use original to keep it as it is. SVG images skip this step.
The logo is saved right away. To change it, remove it with the remove icon and upload a new one.
| Rule | Limit |
|---|---|
| Formats | JPEG, JPG, PNG or SVG |
| File size | Up to 1.95 MB |
| Dimensions | Up to 1024 × 256 pixels; a larger image is resized to fit automatically |

Store favicon
The favicon appears in the browser tab and as the shortcut icon when customers add your store to their phone's home screen. Upload a JPEG, JPG, PNG or SVG image of up to 1.95 MB; your store resizes it, so there's no dimension rule. JPEG, JPG and PNG images open the same crop step as the logo.
Store cover image
The cover image appears where your theme shows a store banner. Upload a JPEG, JPG, PNG or SVG image of up to 1.95 MB. An image larger than 2048 × 614 pixels is resized to fit, after the same crop step as the logo. When your logo isn't a PNG or JPG, the cover image is also the preview image when your store link is shared.
Copyright text
The Copyright text appears at the bottom of your storefront, for example your store's name with the year. Enter it in Arabic and English.

Custom copyright text depends on your plan. When your plan doesn't include it, the fields are disabled and an upgrade icon appears next to the title.
Accounts
Add your social media accounts so your theme can link to them, usually in the footer. For most networks you only type your username after the address shown in the field.
| Field | What to enter |
|---|---|
Your page name after https://facebook.com/ | |
Your username after https://instagram.com/ | |
| X | Your username after https://x.com/ |
| Snapchat | Your username after https://snapchat.com/add/ |
| Tiktok | Your username after https://tiktok.com/ |
| Business center | Your Saudi Business Center registration, such as your commercial registration number |
| Website | A full web address, such as your main website. It must be a valid URL. |

Related
Still need help?
Our customer service team is ready to help, or find quick answers in the FAQ.